CELEBRITY GIF PORTRAITS
Art Direction / Photography
When I'm capturing content with talent, I'm not just grabbing stills – I'm pushing for something different and fun. I'm talking 3D GIF portraits and those funny on-video expressions that become instant MEME GIFs. Whether it's at a chaotic press junket, a buzzing event, or in the MTV studio, I'm directing the concept, composition, and setup, often improvising on the fly, to nail those shots within tight timeframes. Then, it's a sprint to editing and uploading, getting those GIFs onto MTV's social platforms that same day. Fans can then instantly grab them, turning them into memes, dropping them in texts – it's all about that real-time, shareable energy that will last forever on the internet.
