MTV’s 2016 Election Coverage: THE PEOPLE'S PLAYHOUSE
Establishing MTV's 2016 election coverage branding style guide. The initiative was a livestream event, promoted and simulcast across multiple MTV and MTV News platforms. Coverage included celebrity interviews, MTV News lead-up articles, ON-AIR hits as as well as social platform specific content across Facebook, Twitter, YouTube, Snapchat Discover and Instagram.
Design Team:
Ariel Weaver – Senior Designer
Jane Cho – Design
Jennifer Orr – Design
Will Batchelor – Lead Motion Designer